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The press ultimately won’t matter. They were founded during a time where there wasn’t immediate and direct connection with everyone to one another. They were an instrument used to connect users to products.

We are in a time where anyone can connect anything and so their use is expiring. The same is true for any press industry, you will see it in the News, Hollywood gossip - all of them.

Why would people care to read what someone is writing about Jonah Hill when they can just go follow him directly and possibly even interact with him?

These industries will go the same direction as the Blockbusters and Best Buys. Their time is over and their methods are outdated.

The Orion Project

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